Featured Stories

Posted on 28th Jan, 2014by binay

Foodily Loves Fancy Food…West 2014

Foodily Loves Fancy Food

I love to cook. I cook all the time. But when it comes to snacks, I’m all about finding the best healthy snacks I can actually *buy* – not make!! There’s lots out there, but when faced with picky eaters, most sadly end up as snacks for me, or in the compost bin.

Enter Fancy Food Show

Food, food, glorious food. In bundles and packages all over the place. Walking through the isles of Fancy Food was seriously heaven on earth for this Foodily consultant and mom. But, I wasn’t going to let the sweets get the best of me, oh no sur-eee! My mantra walking through the halls was: “Think of the cleanse, think of the cleanse.” So, I set out to find a few fabulous foods to share with our loyal Foodily fans – and my loyal family. With 2 kids, ages 6 & 9, there’s nothing worse than preparing an amazing meal and having them decline it. So, when I set out to go Gluten Free this year (we’re only 2 weeks in – check out my list, Kids Going Paleo (shhh…they don’t know it!), I was psyched to be able to find all sorts of options at the Fancy Food Show.

When I got home, I laid out all of the options at home for the kids. They could pick out whatever they wanted. The biggest surprise was that my daughter (9) took Egg White Chips to school and all the kids ate them up. She said it was surprisingly tasty and that her friends all enjoyed them. They especially liked the crispiness of the chips.

The most delicious and nutrititious award goes to Ocean’s Halo Seaweed Chips (pictured above). Think of it like seaweed sheets meets a Frito, but healthier. The Sea Salt flavor was a big hit and my son devoured them while at the beach. When I’m not at the beach, this amazing Edamame Hummus would be an excellent way to get some more green in (does Edamame count for greens?).

The failure went to a lovely Flax Seed Muffin that *I* thought tasted delicious and loved the ingredients. Kids wouldn’t take ‘em down. I guess I’ll continue to make my own; here’s my favorite recipe at Foodily that all of the family enjoys.

Don’t think I left the show unharmed. At the last minute, I couldn’t resist bringing home some adorable Rice Crispy Treat Bars; they were too beautiful to bypass. Just in time for Valentine’s Day, they were shaped like hearts and had pink sprinkles. Come on, I am human. Hey, they’re Gluten Free too…

Food, we love you.

Featured Stories

Posted on 1st May, 2015by Andrea Cutright

Taking Popcart from 0 to 360

Taking Popcart from 0 to 360
We’re pleased to announce that Popcart will now become our core business. That’s right. From today forward, this company will be focused on helping everybody online get their recipe ingredients purchased in an instant. We believe it’s the right time to put all of our energy into unlocking more user value around shopping for recipe ingredients.


The Origins of Popcart

Back in 2014, Foodily had just started to work with AmazonFresh to automatically match recipes to grocery products. We used our core semantic technology and deep understanding of recipes to create unbeatable ingredient-to-product matching on the fly. In that time, the tool we built – Popcart – has seen substantial interest and growth. And, in a sea of cooking-related companies, Popcart stands out for creating a technology that makes it easy for partners to tap into cooking inspiration and growing online shopping behavior.

“Buy Now” Goes Everywhere

As part of Popcart’s rapid expansion – with ever more new e-commerce grocers coming on board in 2015 – Popcart now works directly with recipe publishers to make their recipes shoppable in an instant.

A “buy now” button has been rolled out across major sites like Chow.com, Weight Watchers, The Greatist, and others to allow purchasing directly from anywhere online. “It’s the first step in building the content to commerce marketplace for food,” said Hillary Mickell co-founder of Foodily and Popcart, “It’s easy to see the value consumers get from the service: a dead simple way to order exactly what you need to get dinner on the table.”

This is how it works:

1. Buy Now button is shown to only those users in an e-commerce delivery zone. You’ll see this button on The Greatist if you’re in New York, for instance.

2. Recipe ingredients are read and measured in less than a second and a cart is shown with the exact products you’ll need for the recipe. You can swap products if you’d like and click “Send” to send the order info to the grocer.

3. With a click, the grocers cart is pre-filled with the products you chose. The only thing left to do is handle the payment and set up your delivery.


Continued Expansion

We know that for more and more shoppers convenience is key and online grocery sales are expected to grow over 20% in the next 3 years. The disadvantages of shopping for groceries – translating a recipe, searching for ingredients, building a basket, are eliminated with Popcart. Popcart can enable all cooks in the US to make recipe ingredient purchases in a couple of taps.

We’re looking forward to continuing the exciting growth of Popcart. See new announcements at getpopcart.com! Thanks for being a part of it.

Food, we love you.

Featured Stories

Posted on 1st May, 2015by Andrea Cutright

Foodily is Moving to a New Home

Foodily is Moving to a New Home

We’re delighted to announce Foodily.com is joining IAC’s Mindspark family. When we founded Foodily, we set out to build a place where everyone can easily socialize around new recipes to cook and we are thrilled this mission will continue with a new global scale and expertise.

We’d like to thank each of our wonderful users who have helped contribute to Foodily – from Webby award votes to each and every app review! At our start 4 years ago, we never imagined the strength of the community, the deep love for Food-I-Love-You, and the amazing recipe engagement that would lead us to this place.

What’s Next?

We will begin transitioning the Foodily.com website and mobile applications to the Mindspark team over the next 30 days.

When you visit Foodily, you’ll be asked to login and confirm your account to keep your faved recipes and lists. Please login before May 30th.

After the transfer, you’ll be able to use Foodily in the same way that you use it today.

Be sure to login by May 30th to hang on to all your amazing recipes. And, if you know others that use Foodily – remind them that they need to login this month too.

Of course, if you have any questions, please reach out to us support@foodily.com.

We also want to recognize the Foodily.com team members who will be bringing their social app expertise to Ask.fm’s 150 million monthly users. We look forward to seeing the impact they’ll be making.

Thanks again for all the support and we look forward to continuing our Foodily relationship.

Food, we love you.

Featured Stories

Posted on 26th Apr, 2015by Andrea Cutright

Getting To Know FOODILY

All About Foodily
Foodily is the world’s largest social recipe collection where you can discover, collect and track your favorite recipes — all for free.




Make some Food Friends

One of the best ways to discover great new recipes is by getting people with similar tastes and interests to share what they discover with you! Start by following some Foodily Tastemakers or savvy members whose tastes, interests, and cooking styles match your own. When you do – every recipe added, discovered, or recommended is immediately delivered straight to your Foodily Feed for you to review and you get a pulse of what recipes are hot on the web by people like you.

Find Anything

We pull recipes from around the web into one place and make it easy for you to decide if a recipe is right for you. You can see ingredients unlike a basic search engine, there’s a useful level of nutrition information, and we use Facebook Connect to show you how popular a recipe is. Easily narrow your search by adding ingredients you have on hand, or want to leave out, search by diet type or dish type, even search your own faves. Ready to cook? Foodily redirects you to the original blog or website where it came from to get started.

Build Your Recipe Collection

Once you’re finding all of the recipes that you want to make (or think about maybe someday possibly making) — keep track of them in one click. Foodily keeps every recipe you like, add and recommend all in your own profile. You can finally stop printing out, sorting through bookmarks, and know there’s one place to turn for those recipes you love. Share your profile URL when you want to give a recipe to a friend who loves that great recipe you’ve just made!

Made It and Easy Recommendations

Next time you make a great dish you want to make again, click on the “Recommend” button. What’s great is that those recipes are automatically shared with the people that follow you in their feed. You’ll see a recommended recipe appear with 3-stars to make it easy to identify great recommendations. Your recommended recipes are also kept in a separate tab on your profile called “Recommends”. Every recipe page also has a comments module where you can write a review or keep your own notes.

Add to Your Profile

You can add more to your profile on Foodily including your own recipes – simply click the Add Recipe button. You can also visit your Settings page to add links to your Twitter, Pinterest, or Blog pages. And don’t forget add or change your profile photo. Want to have a private account? You can make that change here too. Head over to the Settings page for all your controls in one dashboard.

Recipe Suggestions?

We’re constantly growing our recipe index so if you want to see recipes from your favorite site or perhaps your own recipe blog please reach out to us here. We love feedback on how we can continue to make Foodily better. Share your ideas with us on our user forum!

On the Go

Foodily is available on your iPhone, iPad, Android device and on the web.




Food, we love you.